Do you know what would happen if your website goes down? In most cases, it’s a server issue or an update has a conflict with another program.

What if your website goes down? You’ll lose business and you may take a hit in brand reputation. A website backup can help you get your site online quickly in any type of situation.

Keep reading to learn why website backups are important and how you can make sure you always have a backup of your site.

1. Resolve Conflict Easily

This doesn’t mean that a website backup will resolve office conflicts with colleagues.

When you update WordPress or install a new plugin, there are times when one plugin or setting will cause a conflict, causing your site not to work.

There are ways to troubleshoot plugins, and you may have exhausted all of them. If that’s the case, you can use a website backup to roll back your site to the previous version. That will resolve the conflict and you can move on with business.

2. Humans Are…Well, Humans

You may have an operation where you’re a one-person show or you have a team of people updating your site with content and managing SEO.

People are prone to mistakes, especially when it comes to technology. Just one wrong letter or symbol in your code could take down your site. Rather than going through the time to debug your site, you can use a website backup.

3. Cybersecurity Protection

WordPress is prone to various security issues. That’s mostly because hackers know that it’s such a popular system.

If a hacker happens to get into your site and change it around, your site is pretty much lost. Of course, if you have a backup, it will be much easier to recover your data.

4. It Takes Time to Rebuild Your Site

A website backup will prevent you from having to completely rebuild your website. A rebuild is costly and it can take time that you don’t necessarily have. After all, you have a business to run.

5. Switch Hosts Quickly

If you ever have to change your website host, you’ll have to migrate your site over. That can take a lot of time and energy.

A website backup makes the process much easier. You can take your backup and install it with your new host. 

6. Limit Business Disruptions

An hour of downtime can cost your business more than you think. You could be losing a huge amount of revenue if you don’t have a website backup and have to rebuild it.

It’s not only about the purchases that happen on your site. Customers that see that your website is down or hacked could decide that they don’t want to do business with you anymore.

7. You Have a Very Active Site

Do you have a popular blog that gets a lot of comments? You may post twice a week. Losing all of those comments, images, and new content can be a massive drag on you and your business.

You could lose out on affiliate or advertising income. Your readers will wonder what happened.

Regular backups will prevent a massive loss of data and business like this.

How to Perform a WordPress Website Backup

Do you understand why a website backup is so important? It can guard your business against all sorts of different threats. That includes your employees.

There are a few ways you can perform a website backup. We’ll go over each one here.

Install a Plugin

If you’ve been using WordPress long enough, you’ll know that there truly is a plugin for everything. That includes website backups.

There are some plugins that are free that will create a backup and store it on Google Drive. Others are premium plugins that you have to pay for.

This may seem like a simple solution, but you have to bear in mind a couple of things. One of the best practices of website backups is to have two copies of each backup.

One should be stored locally on a computer and the other one stored in the cloud, like on Google Drive or Dropbox.

The vast majority of plugins will only do one or the other, leaving you with work to do. Another thing to know is that plugins can also slow down your site. That can impact the entire user experience.

Go Through Your Hosting Company

Your hosting company is likely to have regular backups of your website on its server. You can download these backups and store one on your computer and upload it to the cloud.

This can be a little complicated if you’re not tech-savvy. A potential issue with this method is that you have to do it manually. That leaves too much room for error because you can let a lot of time pass between backups.

You also don’t know how often your host backs up your data. It could be once a month or once a week. You could wind up losing a lot more data that you’ll have to find another way to recover.

Each website host will have a different method to backup or restore your site. The best thing to do is to do a search online for “your host’s name WordPress backup.” That is likely to lead to an article that shows you how to backup your site through your host.  

Hire Professionals to Do it

One other way to backup your WordPress site is to leave it to professionals. This is the best way if you just want to make sure your website is backed up and you’re following the best practices.

You can sign up for a complete maintenance package, which makes sure that your site is running while you’re running your business. You’ll get frequent updates, a high level of security, and backups.

The Importance of Website Backups

You never know when disaster will hit your website. It could be anything from a cyberattack to a simple update that went awry that brings your site down.

Having website backups will allow you to get your site back online quickly and without losing valuable data. You don’t have to keep your customers wondering what happened to your company and you don’t have to rebuild your site.

There are a number of ways to perform a website backup. You can do it yourself using plugins or go through your host. You can also work with a team of web professionals who will ensure that your site is maintained and backed up in case something happens.

Contact us today to find out how we can help you with your website.